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sustainabletourism2030

ONTARIO’S HURON, PERTH, WATERLOO & WELLINGTON REGION (RTO 4) BECOMES THE FIRST REGIONAL DESTINATION TO BE AWARDED GREENSTEP’S SUSTAINABLE TOURISM CERTIFICATION IN THE PROVINCE

News /

ONTARIO, CANADA – Today, after an eight month process, the Regional Tourism Office for Huron, Perth, Waterloo and Wellington (RTO4) announced they have become the first destination in Ontario to be awarded GreenStep’s Sustainable Tourism Destination Certification, by way of a rigorous assessment, review, and verification process. The process requires the destination to assess their […]

ONTARIO’S HURON, PERTH, WATERLOO & WELLINGTON REGION (RTO 4) BECOMES THE FIRST REGIONAL DESTINATION TO BE AWARDED GREENSTEP’S SUSTAINABLE TOURISM CERTIFICATION IN THE PROVINCE Read More »

How to Share an Authentic Green Story

Green Marketing & Communications /

Greenwashing… often times you know it when you see it. Buzz word promises, unfeasible commitments, and at times mistruths. Greenwashing is the marketing of untrue, unsupported, or misleading information. This information provides false confidence to the eco-conscious consumers leaving them feeling confused, embarrassed or distrustful when the truth emerges.  Greenwashing threatens an organization’s reputation, and

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Investing in sustainability is investing in the planet and your business!

Environmental Days /

Another Earth Day is upon us. On Saturday, April 22, we celebrate the 53rd anniversary of the birth of the modern environmental movement. The theme for Earth Day this year looks to how we can better invest in our planet. The beauty of investment (of time, money, effort and intention) in the planet is that

Investing in sustainability is investing in the planet and your business! Read More »

Newsletter, March 2023

Newsletter /

________________________________________________________________________________ The Sustainable Tourism 2030 Pledge is a global movement of individuals, businesses, and organizations within the tourism and hospitality industry that believe tourism has a tremendous opportunity to become a force for good and change the world. CELEBRATING SUSTAINABLE TOURISM 2030 PLEDGE SIGNATORIES Square & Compass Promotions FIELDS TRIPS Tourism Industry Association of Ontario [ TAKE

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What is Waste “Diversion”?

Waste /

Waste diversion goes far beyond recycling and reducing the amount of waste that is going to the landfill or incineration. It means working to eliminate the concept of waste altogether, as we move towards a circular economy. In many cases, several categories of recyclable materials are banned from the landfill, making recycling mandatory. When thinking

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Member Spotlight: Harmony Outdoor Inn / Ontario Sea Kayak Centre

Member Spotlight /

Located on the outskirts of Parry Sound, Harmony Outdoor Inn is the town’s only waterfront accommodation provider, offering a three room boutique B&B and six secluded canvas wall-tents.  Ontario Sea Kayak Centre is Ontario’s home for sea kayak instruction and guided trips. Although based in Parry Sound, their certified wilderness guides organize and lead sea

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Newsletter, February 2023

Newsletter /

The Sustainable Tourism 2030 Pledge is a global movement of individuals, businesses, and organizations within the tourism and hospitality industry that believe tourism has a tremendous opportunity to become a force for good and change the world. CELEBRATING SUSTAINABLE TOURISM 2030 PLEDGE SIGNATORIES Anupaya Cabin Co. 173 High Street Take the pledge.   GreenStep is hiring! We

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Food Waste Diversion for Tourism Operators with Food & Beverage Service

Green Marketing & Communications /

In March 2023, we’ll celebrate the world’s very first anniversary of International Zero Waste Day on Thursday, March 30th therefore this month will point our sustainability lens toward waste reduction and diversion strategies for streams of all shapes and sizes among businesses and companies in the Canadian tourism industry. The first business type to be

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